1. Develop partnership strategy and plan to expand new customer bases and drive sales
· Identify strategic partnerships & drive the strategy for new partnership development for DAFC;
· Plan development strategies to enhance the relationship with existing Partners.
· Achieve targeted customer acquisition & revenue targets from existing and new Partnership channels;
· Negotiate, execute and monitor Partnership contract implementation and ensure that all commitments are fully delivered by both DAFC and its partners;
· Upon signing partnership contracts ensure professional deployment is achieved internally and externally; develop key baseline materials such as guidelines, SOPs, templates and checklists for partnerships; ensure internal dissemination and training online and offline to all necessary DAFC and Partner staff;
· Organize partnership signing ceremonies and related PR activities together with internal marketing teams
· Build up and follow up partnership distribution channels, including integration, B2B, B2C,..
· Proactively initiate and coordinate with partners in identifying, implementing, evaluating, and meeting business opportunities.
· Deal with all partners to ensure the best financial scheme, increase the brand coverage and sale volume.
2. Coordination with other Divisions/functions:
· Closely coordinated with another department (Brand + Retail), Operation, Legal Departments for the efficient implementation of partnership contracts
3. Planning & organization:
· Drive the achievement of Partnership Business Plan & Revenue targets as assigned;
· Coach, train & support for related departments about new partnership and programs
4. Report:
Evaluate partnership and campaign performances with statistical reports; Timely complete other reports as required by line manager;
5. Other office works as required by the Line Manager
