Marketing Manager

***We are seeking a responsible, pro-active & enthusiastic Marketing manager. You will be responsible for optimizing the Marketing strategy, branding & product strategy to get a higher market share of our brands***

Job Responsibilities

• Analyze the market, research competitors to develop suitable marketing strategies and product strategies;
• Organize and implement strategies: convert into plans, with specific goals and actions, assign units to implement and evaluate implementation results;
• Conduct analysis to serve the decision-making of the Directors;
• Manage 3 teams including: Booking KOLs team, Content team, Video team;
• Work closely with Operation & Graphics Design.

1.Content Marketing:

• Plan to build and develop target content, control posting schedule and deploy on channels and media platforms (Facebook, Reel, TikTok, Youtube, Landing Page, ...);
• Manage the content creation process from idea to posting to attract potential customers;
• Manage and coordinate the team during the filming process.

2.KOL collaboration:

• Manage & evaluate the KOL, KOC, Influencers booking plan;
• Monitor and censor the content quality of KOLs, KOCs, Influencers.

3.Branding:

• Manage & plan creative concepts, multimedia design, art direction;
• Manage & orient graphic visual design (visual, posters, product packaging design...).

4.Performance Marketing:

• Coordinate with the Digital Marketing department to deploy advertising campaigns;
• Monitor the results of advertising campaigns & make recommendations for advertising optimization.